Managing locations

Manage locations is the working list of every location on your account. It is also the way in to the location form, where you edit business details, hours, categories, images, social links and platform connections. Come here whenever a phone number changes, a store closes, a description needs rewriting, or a location’s Optimization score needs lifting.

Before you start

• Viewing the list requires Locations access at either tier (restricted or full).
• Opening a location, editing it, deleting it and using Bulk edit require Locations: full access covering that location’s scope. Without it the table is read-only.
• Adding locations additionally requires a team with Global scope. See Users and permissions and Teams.

Where to find it

Locations → Manage locations, or go to https://app.pluspoint.io/locations/manage.

Reading the locations list

The table shows every location you have access to, newest first by creation date.

Note This table has no column sorting. To narrow it down, use Filters.

Filtering the list

1. Select Filters.
2. In Brands, tick the brands you want. Locations with no brand are under (None).
3. In Optimization score, tick the levels you want: Critical, Low, Average, Good, Excellent.
4. Select Apply filters.

Apply filters stays disabled while either list is empty — you cannot filter down to nothing.

Tip https://app.pluspoint.io/locations/manage?completenessLevels=[1,2] opens the list pre-filtered to the Critical and Low locations. The Optimization score recommendations on your Home dashboard link here.

Understanding the Optimization score

The Optimization score is a 0–100 measure of how completely a location is filled in. It is also shown live on the location form, updating as you type — before you save.

On the location form the score sits next to a checklist of what is still missing; select an item to jump to its field. In a narrower window, select the score in the footer to open the same checklist.

Pulse AI can fill part of that checklist: it drafts descriptions and suggests services, additional categories and upcoming public holidays for special hours. Holidays are added as closed, so open the dates you trade on and check each one — a suggested date can be wrong, most often for a regional holiday.

Editing a location

1. Select the row.
2. Work through the sections you need.
3. Select Save.

A few behaviours worth knowing:

• Save stays disabled until the form is both valid and changed.
• While you have unsaved changes, closing the form asks whether to discard them.
• Whitespace runs in descriptions are collapsed on save, duplicate services and payment methods are de-duplicated, and overlapping time ranges within a day are merged.

Location form sections

General info

Which Type options you see depends on your account’s industry and country.

Warning Changing Type clears the fields that do not belong to the new type when you save. Switching away from Healthcare professional clears Office, First name, Last name, Degree, Headshot and Certifications. Switching to a non-healthcare type clears National Health Provider ID. Switching away from Hotel or Restaurant removes the location’s menu assignments.

Contact

Address

Drag the map marker to set the location’s coordinates. The time zone is derived from those coordinates, never set by hand. While a Google listing is connected and its sync is switched on, the marker follows the listing. To move it, change the address.

Located inside another business

Google Maps can show a Located in label on a listing — “Located in: Riverside Mall” — linking it to the business it physically operates inside. Declare it from the location that is inside: a provider declares its clinic, a counter declares its mall.

1. Switch on Located inside another business and search for the parent business. The search covers roughly a kilometre around the location’s map pin — a business inside another shares its address.
2. Pick the Relationship: Independent business for a separate business operating inside the parent (a private practice inside a clinic), or Department for a distinct unit of the same organisation (a hospital’s cardiology department). Google expects a department to share the parent’s brand and have its own category.

The parent only needs to exist on Google Maps — it does not have to be one of your locations, and it can be managed from a different Google account. View on Google Maps under the picker opens the business you selected so you can confirm it.

The change appears on Locations → Profiles as a Located in conflict; choose Use Pluspoint value there to apply it on Google. Switching Located inside another business off works the same way. Hiding the business address also removes the relationship.

Note Google treats the relationship as a suggestion and validates it — it can decline silently, for example if it doubts the two businesses share an address. Pluspoint cannot force or confirm the label; check the listing on Google Maps to see it.

Business hours and Special hours

The weekly schedule and the per-date holiday overrides each get their own section. See Business hours and special hours for the full walkthrough.

Additional information

Each description box has a Write description button that drafts the text for you.

Warning Links are not allowed in any of the three descriptions — the check rejects http://, https://, www. and bare domains. A description that already contains a link is left alone until you edit it.

Categories and Services

Categories are Google Business categories and drive how you are classified in local search.

1. Type at least two characters in Primary category and pick a result.
2. Select + to add a Secondary category. You can add up to 9 secondary categories, for 10 categories in total.

A primary category change appears on Locations → Profiles as a conflict and reaches Google once you confirm it there — see Resolving profile conflicts. You can make the old primary a secondary in the same edit.

Services are free-text lines — a maximum of 4. Blank rows are dropped on save.

Payment methods

A checkbox grid of payment methods, all optional.

• Insurance appears only when the account industry is Healthcare and Dental and the location Type is Healthcare facility or Healthcare professional.
• Apple Pay is not offered for locations in Portugal or Brazil. If you set the Country to either, an existing Apple Pay tick is cleared.

Appearance

Social links

Seven prefixed fields — Facebook, Instagram, X, LinkedIn, Pinterest, YouTube and TikTok. Type only the handle or path; pasting a full URL also works, and the field normalises it.

A platform that is backed by a connected integration is shown disabled with the helper text Managed by connection. Change it by changing the connection, not here.

These fields are the source of truth for the location’s social presence. They feed the Optimization score and appear on your connected Google listing.

Local Directories

The per-location add-on that publishes your details to 200+ directories, including Apple Maps, Bing, TripAdvisor and Yelp. The section appears only on accounts that are allowed local directory publishing. See Local Directories.

Two things about this section affect the rest of the form. While a location has a live or pending listing, its Country is locked. And Publish Profile stays disabled until every required field on the form is filled.

Integrations

A table of the platforms this location can be connected to, with a Status and a ⋮ menu on each row. Google, Facebook & Instagram, VTEX, TikTok, X and LinkedIn are always listed. CoverManager appears for accounts in Spain, and iFood for accounts in Brazil. CoverManager, iFood and VTEX rows are hidden when there is neither an account integration nor a location integration for them.

The ⋮ menu offers what applies to the current state:

Note If the matching account-level integration is missing, Connect Profile is disabled and points you at Settings → Integrations. Both Google menu items are also disabled while the location form still has required fields empty.

Disconnecting means you will no longer collect reviews from that platform through Pluspoint, or see its analytics.

TikTok connects immediately without a drawer. If several TikTok accounts are connected to your Pluspoint account, you are asked which one this location should publish to first.

A given external profile belongs to one location — picking one that is already taken is refused.

Review platforms

Review sites you monitor that are not covered by an official integration: Google, Facebook, Trustpilot, BBB, Yelp, TripAdvisor, TheFork, Deliveroo, Uber Eats, Booking.com, Hotels.com, Expedia, Healthgrades, Zocdoc and RateMDs.

1. Select Add review platform.
2. Pick the Platform and paste the Profile URL.
3. Select Connect.

A manual Google or Facebook entry is unavailable once the official integration is connected — the connection already covers it. A platform inherited from another location is labelled Shared. You can remove it here, but not edit it. Which address to paste for each site, how soon reviews arrive and what removing a platform does are covered in Adding review platforms.

Deleting a location

1. Select the trash icon on the row.
2. Confirm.

Warning Deletion is permanent and there is no archive. It also removes everything that belongs to the location: its surveys, survey responses and queued sends, survey visits, survey templates, microsites, forms and their submissions, live chat tokens, conversations and connected profiles. Its individual social posts are removed too, and a post that targeted only this location is deleted entirely. Individual posts that were already published stay live on the platforms but can no longer be deleted from Pluspoint, so delete them first if you want them taken down. If the location has a Local Directories listing, its directory services are cancelled first.

Some locations cannot be deleted until you clear the blocker:

Keeping connected listings up to date

Saving a location also updates its connected listings: the Google listing usually within minutes, and the directories over the following days. Changes to the name, primary phone, address and primary category first appear on Locations → Profiles as conflicts for you to confirm. Bulk edit, CSV import and the API work the same way.

If a connected listing does not match the location — because it was changed on the platform, or did not accept a value — the difference shows on Locations → Profiles, where you decide which value to keep. See Resolving profile conflicts.

Troubleshooting

Related articles

• Adding locations
• Business hours and special hours
• Bulk editing and CSV import
• Profiles
• Local Directories
• Brands