Lyca Mobile, a leading telecom provider known for affordable international calling, faced a challenge that many multi-location businesses encounter: fragmented online visibility. While the brand had a solid market presence, many of its physical locations were either missing from Google...

In this article, we’ll explore how chatbots are revolutionizing the customer journey and how businesses can leverage them to drive engagement, build trust, and ultimately convert inquiries into loyal customers.

In this article, we’ll explore how AI chatbots can help businesses scale their customer service efforts, enhance the customer experience, and streamline operations.

In this blog post, we’ll explore practical and effective strategies to help you attract local customers to your business using online tools, local SEO, and positive customer experiences.

This constant connectivity presents a challenge, particularly for businesses with multiple locations. By consolidating all your messaging into one place, you can save time, boost customer satisfaction, and improve your overall communication strategy.

Google isn’t just a search engine—it’s a powerful tool that can help multilocation businesses boost their online visibility, improve local SEO, and drive foot traffic to their locations.

Understanding the return on investment (ROI) in marketing is crucial for ensuring your campaigns are effective, sustainable, and profitable. For businesses operating across multiple locations, this becomes even more important.

A strong online reputation isn’t just about damage control—it’s a proactive, strategic asset that can set your business apart. Tools like Pluspoint empower businesses to take control of their reputation, build trust, and ultimately drive long-term success.

For franchise and multilocation businesses, AI provides unique opportunities to streamline operations, improve decision-making, and drive measurable growth. Below, we explore actionable ways to harness AI.

The relationship between franchisees and franchisors is a cornerstone of a successful franchise business. However, it’s also a delicate balance. This blog explores the unique dynamics of franchisee and franchisor relationships in marketing and provides actionable strategies for achieving harmony.