Profiles

Updated August 24, 2026

Profiles is the single list of everywhere your locations appear online. Each row is one location on one platform: a Google Business Profile, a Facebook page or a third-party directory listing. Its status tells you whether the details published there still match what you keep in Pluspoint. Use it when you want to know which listings are wrong, which are missing, and which need an action from you.

Before you start

Viewing the page needs Locations access (locations:restricted or locations:full). You only see rows for the locations assigned to your team. See Users and permissions.

Resolving conflicts, verifying, switching sync on or off, and publishing need full Locations access (locations:full) on that specific location.

Sync controls and the status chart need an active Google integration on the account. See Google Business Profile.

Directory rows appear only for accounts that have Local Directories available and for locations in a supported country. See Local Directories.

Where to find it

Locations → Profiles, or go to https://app.pluspoint.io/locations/profiles.

What a row represents

Row type	Where it comes from	What Pluspoint can do with it
Google	The account’s Google integration, linked to a Pluspoint location	Read the listing and push changes back to Google
Facebook	The account’s Facebook integration, linked to a Pluspoint location	Read the page and push changes back to Facebook
Directory	Third-party directories such as Apple Maps, Bing, TripAdvisor and Yelp, covered by Local Directories	Report whether the listing exists and whether the details match; once the location is published, keep the listing in sync

Google and Facebook rows are the only ones you can resolve field by field, and the only ones with a sync switch. Directory rows are read-only observations until the location is published through Local Directories.

Without an active Google integration, the sync controls and status chart are hidden and the table only lists the rows you have. Connect Google under Settings → Integrations — this needs full Settings access (settings:full).

Status chips

Chip	What it means
Synced	Every key field on the platform matches Pluspoint. Profiles with ignored fields also show as Synced
Conflict	At least one field differs between Pluspoint and a verified Google or Facebook profile, or between Pluspoint and a directory listing
Not found	A directory has no listing for this location at all
Not verified	The Google profile is not verified, so Pluspoint cannot manage the listing
In progress	A read or a push is running, or the location’s Local Directories publishing handover is still under way
Disconnected	The account integration behind this profile was disconnected or revoked
Disabled	Profile sync is switched off for this row

Note Not published is a chart slice and a filter value, not a chip. A location that is missing from a directory shows the Not found chip, and the filter that finds those rows is Not published.

While a location’s Local Directories publishing is being set up, its directory rows behave differently. Every row that is not already Synced shows In progress, and its field differences stay hidden until the handover finishes.

Run a sync on demand

Go to Locations → Profiles.
Select Start sync.

Start sync re-reads every sync-enabled Google and Facebook profile in the account and recalculates the differences. It pushes nothing to the platforms and does not touch directory rows. Resolutions you save are pushed on their own.

Left alone, Pluspoint re-reads every sync-enabled Google and Facebook profile automatically about once a week. Field changes you confirm in the conflict resolver are pushed within about a minute.

Filter and export the list

Select Filters.
Set any combination of Locations, Platforms and Status.
Select Apply filters.

Filter	Options	Default
Locations	Every location that has at least one profile, grouped by brand	All
Platforms	The platforms and directories present on the selected locations	All
Status	Synced, Conflict, Not published, In progress, Disabled	All five

Apply filters stays disabled while any of the three lists is empty, so leave at least one value selected in each.

Select Export as CSV to download the filtered list as profiles-YYYY-MM-DD.csv. Column headers and status names in the file are always in English.

The page also accepts filters in the URL: ?view=[2] opens it filtered to conflicts, ?locationId=<id> scopes it to one location, and adding &type=directories narrows it to that location’s directory rows.

Act on a row

Open the ⋮ menu at the right end of a row.

Menu item	When it appears	What it does
Open profile	The listing has a public URL	Opens the live listing in a new tab
Resolve conflicts	A verified Google or Facebook row with differing or ignored fields, and you have `locations:full` there	Opens the conflict resolver. See Resolving profile conflicts
Verify	The Google profile is not verified	Opens the Google verification flow
Reconnect	The row is Disconnected and you have `settings:full`	Takes you to Settings → Integrations to reconnect
Disable profile sync	A Google or Facebook row with sync on, and you have `locations:full` there	Stops syncing this row
Enable profile sync	A Google or Facebook row with sync off, and you have `locations:full` there	Resumes syncing this row
Publish	A directory row, on an account whose plan covers directory publishing	Publishes the location to the directories
Upgrade	A directory row, on an account whose plan does not cover directory publishing	Opens the Local Directories add-on window

A directory row never offers Resolve conflicts or a sync switch — its only actions are Open profile and either Publish or Upgrade.

Turn profile sync off for a row

Open the ⋮ menu on the Google or Facebook row.
Select Disable profile sync.

The row becomes Disabled, any queued push is dropped, and the weekly sync skips it. Selecting Enable profile sync puts the row back to In progress and reads the platform immediately.

Reconnect a disconnected platform

A Disconnected chip means the account-level integration behind the profile is gone, not that the listing was deleted. Nothing syncs until it is reconnected.

Open the ⋮ menu and select Reconnect, which takes you to Settings → Integrations.
Reconnect the platform. This needs full Settings access (settings:full).
The rows return to In progress at the next read and then settle into their real status.

The warning banner under the page header counts the rows in Conflict plus the rows that are not published, and appears when the account can use Local Directories. It points you at Local Directories, which fixes those listings and keeps them in sync.

Troubleshooting

Symptom	Cause	Fix
A row has no ⋮ menu	There is no action available to you on that row	Ask an account admin for full Locations access (`locations:full`) on that location
The menu offers Verify instead of Resolve conflicts	The Google profile is unverified	Verify it first, then resolve. See Resolving profile conflicts
A row sits at In progress for a long time	A push is retrying, or Local Directories publishing is still handing over	Pushes retry with growing delays for up to 24 hours; directory handovers can take several days
Every row for one platform shows Disconnected	The account integration was disconnected or revoked	Reconnect it in Settings → Integrations with `settings:full`
Start sync does not change a directory row	Directory rows are refreshed by the directory scan, not by Start sync	See Local Directories for the scan cadence
Apply filters is greyed out	One of Locations, Platforms or Status has nothing selected	Select at least one value in each list
A location has no directory rows at all	The account does not have Local Directories available, or the location’s country is not supported	Check the location’s country and see Local Directories
”Couldn’t export data as CSV”	The export request failed	Narrow the filters and export again