Menus

A menu is a structured, multilingual list of dishes. It belongs to your account and is assigned to one or more restaurant or hotel locations. Build it once and use it in three places: linked from a microsite, opened on its own public page, and published to Google Business Profile as the location’s food menu. Prices, photos, allergens and nutrition all live in one place, so a dish that changes is updated once rather than per location.

Before you start

• Menus use the Microsites permission module — there is no separate menus permission. Restricted access lets you open menus read-only. To edit, duplicate, delete or publish a menu, you need full access on every location it is assigned to. See Users and permissions.
• The Menus tab appears when the account industry is Other, Hotel and Lodging or Restaurant.
• A menu can only be assigned to locations whose Type is Restaurant or Hotel. Set the type in Locations → Manage — see Managing locations.
• Publishing to Google additionally needs a connected official Google Business Profile on the location — see Google Business Profile.
• Colours, fonts and the logo come from the brand appearance in Settings → Brands.

Where to find it

Sidebar → Web pages → Menus, or go to https://app.pluspoint.io/web-pages/menus.

Reading the menus list

Note A menu with no locations assigned is visible only to users whose Microsites access — restricted or full — covers every location. Managing it takes full access everywhere. There is no location through which to grant narrower access.

Creating a menu

1. Go to Web pages → Menus.
2. Click Create menu.
3. In the Settings tab, fill in Internal name, Currency, Locations and Title, and optionally Cuisines and Description.
4. Switch to the Menu builder tab. A first section already exists.
5. Use Add item to add dishes and Add section to add further sections.
6. Click Save.

Note A menu cannot be saved half-finished. Save stays disabled until the menu is complete. Hover it to see a checklist headed Complete the following to save the menu:.

Building sections and items

The structure is Menu → Sections → Items → Options.

Sections

Use Add section to add a section — the translation editor opens straight away so you can name it. A section’s divider turns red whenever the section has no name or no items, and that section blocks Save.

Items

Use Add item to add a dish. Drag an item to reorder it inside its section, or drop it into a different section.

The photo picker forces a square 1:1 crop and produces an image between 720 px and 1440 px wide. Pick artwork that reads well cropped square.

Item options

Switch Add item options on to add sizes or variants with their own prices. Each option needs a name. The Price on an option is optional — leave it blank and Google receives the item’s own price for that option.

Additional attributes

Additional attributes on an item card opens spiciness, allergens, dietary restrictions, preparation methods, ingredients (up to 5000 characters), portions and nutrition — all optional.

Note Type ingredients as one comma-separated sentence. When the menu is published to Google, that sentence is split into individual ingredients and each fragment is trimmed to 140 characters. If every language splits into the same number of fragments, they are paired up as translations of each other. Keep the same order and count in each language if you want them matched.

Translating a menu

Three places open the same translation editor:

• Localization on the Settings tab, for the menu title and description.
• The pencil icon on a section divider.
• Localization on an item card.

The menu’s default language comes from the account locale and is not selectable per menu:

Note A language only appears in the public page’s language switcher if the menu-level title exists in it. Translating an item alone does not add a language — add the title translation on the Settings tab as well.

Publishing a menu to Google Business Profile

Two controls do the same thing: the Published on Google toggle in the list row, and the Show on Google Business Profile switch on the editor’s Settings tab.

Flipping either one syncs every location the menu is assigned to. Saving a menu, deleting it or changing which menus a location has also triggers a sync, and that sync covers the old locations as well as the new ones, so a location you removed is cleaned up too. A menu you have just created and an AI-imported draft both start with publishing off.

What has to be true for the sync to reach Google

Warning Neither skip shows anything in the dashboard — the toggle stays on and the row shows no error. There is no per-menu Google status indicator. If a menu never appears on Google, check the listing’s primary category in Google Business Profile first. A category Google does not treat as food-serving will never accept a menu.

What is sent

• All published menus for a location go up as one payload — it is a full replace, never a partial update. An empty list clears what Pluspoint previously published.
• Every menu carries a source URL pointing at its Pluspoint public page.
• Item photos are uploaded to Google as location media in the “Food and drink” category. Photos are never deleted from Google — removing an item’s photo in Pluspoint only stops referencing it. The image stays in the listing’s photo gallery.
• Sections and items go up in the order shown in the builder. Hidden items and hidden options are excluded.

Two published menus cannot share a name

Google rejects a location’s entire food-menu payload when two published menus share a top-level display name. Pluspoint blocks that up front when you publish, save or reassign a menu.

Importing a menu with AI

Import with AI turns an existing menu file into a draft you can edit.

1. Click Import with AI.
2. Drop files onto the upload area, or click to pick them.
3. Click Import.
4. The Create menu modal opens pre-filled. Review the sections, items and prices.
5. Assign Locations, then click Save.

Warning The import produces a draft in the editor, not a saved menu. Nothing is stored until you press Save. The draft arrives with no locations assigned and Show on Google Business Profile off, so you must pick locations before it can be saved. Text lands in the account’s default menu language.

Writing descriptions with AI

The menu description and every item description carry an AI toolbar with a Write description action. The draft is built from the surrounding context — the menu title, cuisines and section names for a menu description; the item name, options, attributes, ingredients and servings for an item — and you can edit it afterwards like any other text.

Assigning menus from a location

If you think per location rather than per menu, assign menus from the location instead:

1. Go to Locations → Manage and open the location.
2. Scroll to Additional information.
3. Open the Menus multi-select and tick the menus this location should serve.
4. Save the location.

Duplicating and deleting menus

Duplicate creates a copy named <internal name> (copy). The copy keeps the same locations, currency, cuisines and full content, and drops the Google media references. It is created with publishing off, because two published menus on the same location may not share a public title — and the copy starts with an identical one. Rename it before you publish.

Delete cannot be undone. Deleting also re-syncs Google for the locations the menu was assigned to, which removes it from those listings.

Where a menu appears publicly

Branding follows the viewed location’s brand appearance. With no location in the URL, the page uses the brand shared by all assigned locations, and falls back to a neutral default. The language shown is the one in ?language, then the visitor’s browser language, then the account default, then the first available.

Troubleshooting

Related articles

• Microsites
• Google Business Profile
• Managing locations
• Profiles
• Brands
• Users and permissions